somuchtosay.net blog

(I’m not going to go into the actual details of today’s game. It’s just not pleasant.)
For what I think was the third time this season, UM’s game was on ESPNU today. Thankfully, the place where we watch our games gets ESPNU now. One thing struck me during the broadcast, compared to other televised football games — the commercials suck. Normally, you see a lot of car commercials, and other ads targeted at the largely-male football-watching audience. This game was loaded with a lot of two-minute, “infomercial-style” ads. One we saw twice was for Proactiv — an anti-acne skin care system, pitched by Jennifer Love Hewitt. We also saw one for the DR Wood Splitter (or something like that) twice. Saw a Bose commercial a few times. I can’t remember the others, but you get my drift. They aren’t doing a very good job of selling ad time for these games. There was one upside to this — the game moved a little more quickly.